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PIFD Admissions 2025 Fashion Marketing & Merchandising

The Pakistan Institute of Fashion and Design PIFD — a leading institution in art, fashion, and design education, chartered by the Government of Pakistan — is now accepting applications for Undergraduate, Graduate, and PhD programs for the academic year 2025. With its world-class faculty, international partnerships, and industry-integrated curriculum, PIFD is the ideal place to turn your creativity into a career.
Departments & Degree Programs:
Fashion Design
Bachelor of Design Fashion Design
Bachelor of Studies Fashion Design and Production
Textile Design
Bachelor of Design Textile Design
Bachelor of Studies Textile Design and Production
Furniture Design & Manufacture
Bachelor of Design Furniture Design and Manufacture
Bachelor of Design Interior Design
Ceramic & Glass Design
Bachelor of Design Ceramic and Glass Design
Fashion Marketing & Merchandising
Bachelor of Studies Fashion Marketing and Merchandising
Bachelor of Studies Fashion Marketing and Communication
Leather Accessories & Footwear
Bachelor of Design Leather Accessories and Footwear
Bachelor of Design Leather Apparel and Accessories Design
Gems & Jewellery Design
Bachelor of Design Jewellery Design and Gemological Sciences
Creative Arts
Bachelor of Fine Arts Visual Arts
Eligibility
Applicants must have at least 2nd Division in Intermediate 495/1100 or equivalent.
O & A Level students must meet subject criteria and provide an IBCC Equivalence Certificate.
Result awaiting students are eligible for provisional admission.
Test Centers:
Entry/Aptitude tests and interviews will be conducted at Lahore, Islamabad, Karachi, Peshawar, Skardu, and Quetta.
Graduate Programs
M.Phil. in Art and Design Education
Eligibility:
16 years of education 2.5 CGPA minimum or 2nd Division
PIFD Entry Test + Interview GAT/GRE holders are exempted
Master of Design M.Des
Pathways: Fashion Design / Textile Design
Eligibility:
16 years of education in Fashion/Textile or relevant field with 2.5 CGPA minimum
Master of Science M.Sc in Design Management
Pathways: Fashion / Textile
Eligibility:
16 years of education in Fashion, Textile, Marketing, Management, or a related field with 2.5 CGPA minimum
Doctoral Programs NEW
PhD in Design
PhD in Design Management
Taught by foreign-qualified PhD faculty, these research-focused programs are tailored for future leaders in design education and innovation.
Scholarship Opportunities
PIFD is committed to making quality education accessible through a range of scholarships:
PIFD Financial Assistance Program
HEC Need-Based Scholarships
Pakistan Education Endowment Fund
Punjab Educational Endowment Fund PEEF
Balochistan Education Endowment Fund
Key Dates
Event Date
Admissions Open June 16, 2025
Last Date to Apply July 16, 2025
Entry Test Undergraduate July 20, 2025 at all centers
Entry Test Graduate Programs July 27, 2025 in Lahore only
Manual applications are accepted from applicants in remote areas such as Skardu, LOC, rural Balochistan, and Sindh with limited internet access.
Why PIFD
International-standard design education
Cutting-edge studios and research labs
Strong links with fashion and design industries
Excellent career placement opportunities
Supportive environment for creativity and innovation
PIFD – Where Ideas Take Shape.
Apply now and become a future leader in design, innovation, and creativity!

Pakistan Institute of Fashion and Design PIFD Lahore
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